Shrimp Boat - Smooth Sailing Marketing, Web Design, Graphics Design, Branding in Rochester

Therapeutic Glow

Website Development

Client:

Therapeutic Glow

Spa in Clarkston, Michigan

My Role:

Web Developer

Timeline:

2 Weeks

Project Type:

Custom Website Development & Ongoing Maintenance

Shrimp Boat

The Challenge

My business partner, graphic designer Bianca Bering, approached me to develop a website for her client, Therapeutic Glow spa. Bianca had already created the complete visual design and layout for the site, and the project needed a developer who could bring her design vision to life with clean, functional code.

The project requirements were:

  • Build a website based on provided design mockups and graphics
  • Create a one-page scrolling website optimized for user experience
  • Set up domain and hosting infrastructure
  • Implement WordPress CMS for easy content updates
  • Ensure the site was responsive across all devices
  • Provide ongoing maintenance and technical support

The Goals:

Translate the designer’s vision into a fully functional website
Create a seamless one-page experience for spa visitors
Ensure fast loading times and optimal performance
Build on a platform that allows for future content updates
Establish reliable hosting and maintenance infrastructure
Deliver a professional web presence for the spa

Key Features

Development Approach

  • Faithful implementation of the designer’s vision and specifications
  • Clean, semantic code for optimal performance
  • Custom programming to achieve specific design elements
  • Responsive development ensuring the design works beautifully on all screen sizes

One-Page Design

  • Smooth scrolling navigation for seamless user experience
  • Strategic content sections highlighting spa services
  • Optimized layout for quick information access
  • Mobile-first approach for on-the-go visitors

Infrastructure Setup

  • Domain configuration and DNS management
  • WordPress installation and configuration
  • Hosting setup optimized for performance
  • SSL certificate implementation for security

Ongoing Support

  • Monthly maintenance and WordPress updates
  • Plugin updates and security monitoring
  • Technical support for content changes
  • Performance optimization and monitoring

Technical Implementation

The website was built using WordPress with a custom Divi template, enhanced with custom programming to match the designer’s specifications exactly. This approach provided the flexibility needed to implement the unique design while maintaining a stable, maintainable codebase. Key technical aspects included:

Custom Development

Enhanced Divi with custom HTML, CSS, PHP, and JavaScript to achieve the exact design vision

Responsive Design

Mobile-first development ensuring perfect display on all devices

WordPress CMS

Latest WordPress installation for reliable content management and future scalability

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Performance Optimization

Image compression, code minification, and caching for fast load times

One-Page Architecture

Smooth scrolling sections with optimized navigation for single-page format

Domain & Hosting

Complete setup including domain configuration, hosting, and SSL certificate.

The Results

The completed website successfully brought the designer’s vision to life, providing Therapeutic Glow with:

  • A beautiful, professional web presence that reflects their spa’s aesthetic
  • Fast-loading, responsive website that works perfectly on all devices
  • Easy-to-navigate one-page design that guides visitors through services
  • Reliable hosting and technical infrastructure
  • Ongoing maintenance ensuring the site stays secure and up-to-date
  • A strong foundation for the spa’s online marketing efforts

Takeaways

This project demonstrates the value of collaborative work in web development. When designers and developers work together with clear communication and mutual respect for each other’s expertise, the result is a website that combines beautiful design with solid technical implementation.

The one-page format proved ideal for a spa business, allowing visitors to quickly scan all services and information without clicking through multiple pages. Combined with ongoing maintenance, the client has a worry-free web presence that continues to serve their business needs effectively.

Ready to set sail?

Let’s map out your digital journey together. Whether your site needs a refresh, your brand needs personality, or your marketing needs momentum - I’m here to navigate.

Welcome aboard Shrimp Boat - time to drop anchor and grow your business online.